Industrial Audits

Each semester, a cosmetic manufacturer checks how any at what price its distributors sells its products.

PRESENCE mystery customers observe how the sales pitches developed by the manufacturer are respected, how products are recommended and highlighted, what pitch is used to describe the brand, the prices of products, prices of competitors' products.

A selection of mystery visits is filmed on hidden camera to illustrate the negative/positive behaviour and reveal the best practices.

During promotional periods. PRESENCE also checks point of sale advertising conforms to the recommended plan.  Each anomaly is photographed and immediately sent to the company's management.