Founded 50 years ago, the French group TOPO Research is the reference expert in market research. From your quantitative marketing study to your qualitative marketing study, TOPO Research is at the service of your company to enable you to achieve excellence in your customer and employee relations.
Our team is made up of a hundred employees in France. These customer experience professionals are joined by our international partners in nearly 100 countries. This local presence in France and abroad enables us to serve our 200 corporate clients in the management and analysis of their qualitative and quantitative marketing research in France and abroad.
From data collection to the analysis of these KPIs and their meticulous use through the development of strategic and operational action plans, make TOPO Research your privileged partner in the service of the excellence of your customer relations.
TOPO Research offers you a global approach to your marketing and CX studies thanks to the complementary expertise embodied by our three entities.
Our PRESENCE agency dedicates its know-how to the measurement and optimisation of your customer experience, from your points of sale to your head office. From conducting mystery shopping programmes and customer or employee satisfaction surveys to deploying compliance audits and online customer opinion studies, PRESENCE guides you towards excellence at every stage of your customer journey.
Topolab works directly with your company to support and advise you in defining an offer in line with your customers' expectations and requirements. Product tests, online research, panels, client and non-client research and image and awareness studies are part of the wide range of services and measurement tools offered by our Topolab teams.
RECO International works with you to ensure that the sales staff of your business partners are familiar with your brand message and use the required product sales pitch at the point of sale.
The expertise of these three entities makes our group the leader in qualitative and quantitative market research. Our innovative tools and the skills of our teams guide you step by step in understanding your Customer Experience ecosystem and evaluating your teams. The excellence of your customer relations is born from the meeting of these expertises covering every aspect of the customer experience.
Face-to-face and telephone surveys
On-line surveys and IT solutions
Would you like to get in touch with our firm? Use the form on our website or call our offices in Paris or Villeneuve d'Ascq.